Showtime

September 12, 2023, at 8:00PM, Fey Fey Worldwide premieres SHOWTIME, a mockumentary film narrating the process behind the making of an imaginary fashion show, as an integral part of Fey Fey Worldwide’s Spring/Summer 2024 collection titled a soft fashion designer. SHOWTIME is directed by Lishan Liu and co-written by Liby Hays. All cast members are friends and actual participants in the fashion industry who play themselves. They are in clothes from Fey Fey Worldwide S/S 24. A soft fashion designer is an exposé of how Fey Fey sees herself as a fashion designer: a hero, a witch, or a confused person who can’t really make a decision nor a statement. The collection features ultra-soft textiles that conform to no absolute shape and punctuation-shaped pockets to convey the statement instead of words. The studio’s operation isn’t seamless, but it is compact enough to fit inside a giant cardboard box.